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Classic and Modern Ways that Painting Services Can Complement Your Brand

Saturday, September 01, 2018

If you’re looking to enhance your brand or communicate it to your audience, paint is one way to accomplish this goal. You can hire a painting services company in Wisconsin to take your branding and message to the next level. You might be surprised at the ways you can use painting services to complement your brand.

Create a Cohesive Color Scheme

Utilize the colors in your brand throughout your commercial space. You can use these colors in your logo, on signs, and in the most obvious place ’ your building. A new paint job for your Milwaukee or Madison business will make your company stand out. You can use these colors as trim or accents to enhance your message. If you aren’t sure how to incorporate your brand colors into your building, talk to Lakeside Painting about your situation. They can help you decide how to get your branding across when painting your building.

Design a Mural

More commercial businesses are incorporating a mural on the exterior of their building. It’s a good way to fight graffiti, and it draws attention to the business. You can have a mural painted that is applicable to your company. A mural doesn’t have to be complicated to be effective as a marketing tool. Though it doesn’t have to obviously apply to your business, it should be relevant. For instance, if your brand is about taking care of your customers, you can show that in the picture. Just think about what message you want to get across and figure out an image to complement it.

Keep a Clean Business

Your customers are more likely to have confidence in your business if you have a clean image. Clean means clean: your building, both inside and out, should have a fresh coat of paint on it and get pressure washed as often as necessary. To see the importance of this idea, think about a business with worn and cracked paint, rotted fascia boards, and other signs of damage and neglect. Your first impression of that business is that since owners don’t take care of the building, they probably don’t take very good care of their customers either. Perhaps their inventory is also old or they provide shoddy services. Compare that with a business that keeps the building in shape with bright colors, a clean exterior, and no visible signs of damage. Your impression now is of a business that cares about its image and is more likely to care about how customers are treated. As you can see, painting services can enhance the image of your brand that you want to show to the world ’ and to your customers specifically. You can use painting, power washing, and other commercial paint services to create a positive image that complements your brand. If you’re looking to improve or build your brand, consider the many ways that paint can do it. Give Lakeside Painting a call to learn more about all of our commercial painting services and find out what we can do for your company.

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